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Allure by Jen is a small mineral makeup company on Etsy. 10% of her sales (not profits) go to help the needy. The owner Jen is a mom of 3 with a baby on the way! I talked to her a couple times and she's very sweet and informative! I know her due date is soon though...perhaps even this week, so she may not be shipping that fast for the next couple months. I would wait a month for this stuff though, it's so great! The shop is stocked with all of your mmu needs- from 15 (!!) gorgeous shades of blush to a vegan friendly hot chocolate lip scrub! Yum!
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Honestly, her products are quickly becoming holy grails for me!! The Yellow Concealer is the ONLY thing that covers my dark circles without looking too "fake". Iced Peach shadow is amazing as a base for me- it evens out the blue-ish color I have on my eyes near my nose. Cupcake is a cute pink blush thats colorful, but not over the top. The mineral veil made my pores disappear! Oh, so many good things!
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The prices are really great and different sizes are offered! That's great for junkies like me since I will never use up a 5 gram jar of shadow, let alone 10 gram! You can try out 5 samples (of any powder- base, cheeks, eyes!) for $0.50! They come with 1/4 tsp of product, which is a TON for samples!

Color Descriptions:
-Statue- sparkley gray shadow/eyeliner (satiny)
-Penny- copper color (uh-mazing! satiny)
-Incognito Green- color shifting green glow (more on the yellow green side, very unusual!)
-Iced Peach- delightful mixture of peach, pink and shimmer
-Tangerine- bright and happy orange (heavy shimmer, no sparkle!)
-Cupcake blush- muted pink
-Sparkle and Shine- dusty pink color with definite shimmer, sparkles of green and blue, can be used as a highlighter or a blush (sorry for the crappy swatch!)
Ugh this is a horrible picture...I can't believe I'm putting it on the internet! But for the sake of makeup I will ;P Okay so I put makeup on my whole face except my forehead. I wanted to see if my skin really did look better with it...OH EM GEE! It really does! My skin is waaay less shiny and my pores are completely shrunk! You can still sorta see my dark circles, but they are much lighter and less purple than normal. The best part- nothing conceals my freckles! I don't know how this even works...Great coverage, but without hiding my true skin? What kind of black magic is this?!
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Also wearing UD 24/7 in Stash & NYX jumbo lip pencil in Frosted (frosteed lol) beige
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Has anyone tried Allure By Jen? Have you ever gotten all squee and excited about finding an awesome new company? Let me know if you try her out!

3 comments:
You had me at hot chocolate lip scrub. lol I haven't tried her stuff but it looks amazing. That's so cool that it didn't cover your freckles. Maybe I'll treat myself to a little something.
Thanks for sharing.
i just bought some of her stuff! excited to try!!
xoxo
I think it's great how she donates 10% to the needy. :)
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